23355057_ImageLargeWidth.jpg

News & Press Releases

Stay up to date on the latest announcements, press releases, and happenings at Hard Rock.

SIXT USA OPENS NEW CAR RENTAL BRANCH AT SEMINOLE HARD ROCK HOTEL & CASINO IN HOLLYWOOD, FL

March 26, 2025

New branch is SIXT’s 24th Florida location and marks new partnership with Hard Rock International and Seminole Gaming

Hard Rock signage
Hard Rock International and Shakira Announce Year-Long Women Empowerment Initiative This International Women's Day

February 27, 2025

Efforts will honor women around the world through women-driven performances, exclusive menus, merch and more

Hard Rock and Shakira partner for International Womens Month
Seminole Hard Rock Teams with The Producer Mezcal LLC to Introduce Signature Mezcal Cocktails at Hard Rock Hotel

February 20, 2025

Signature Mezcal Cocktails available at Hard Rock Hotel New York, Six Seminole Hard Rock and Seminole Casinos in Florida, and Four All-Inclusive Hard Rock Hotels in Mexico

Swizz Beatz
Hard Rock International and Seminole Gaming Continue Commitment to Fight Human Trafficking with Expanded Youth & Team Member Programs and Documentary Screening

January 08, 2025

The company will bring Social Identity Quest (SIQ) teen education program to U.S. middle schools and host a powerful “We Ride For Her” documentary screening to raise awareness of the Murdered and Missing Indigenous Women (MMIW) crisis

Hard Rock exterior signagwe
Hard Rock International Announces Unity™ by Hard Rock Mastercard® Credit Card for Loyalty Program Members

December 16, 2024

Unity members who visit Hard Rock now have more ways to earn rewards across Hard Rock's portfolio of hotels, casinos, cafes and retail stores

Cabanas sitting just above the water at Hard Rock Hotel Maldives